Web designer and developer · LATAM

Websites that make people take you seriously.

I design and code it myself. Your site or your software with the finish of a big brand on the outside and the solidity of a good product on the inside —without the corporate budget.

Websites from $850,000 COP · live in 5 days

Design and code in the same hands.

You don't coordinate a designer with a developer, or pay for them to understand each other. What gets drawn is what gets built, because the same person does both —and it shows in the result and in the timeline.

Let's talk about your project

One case in depth

An online store, end to end.

Instead of showing you ten screenshots, I'll walk you through one: what the business needed, what I built and how it turned out.

bloomroseaccesorios.com
Bloomrose — jewellery and accessories store I designed and built

Bloomrose

Online store

Online jewellery and accessories store for the Colombian market. Design and development end to end: catalogue, cart, accounts, payments and shipping.

Open site

What I built

  • Custom interface design
  • Online payments (PSE, Nequi, card)
  • Shipping quotes
  • Catalogue with stock control
  • Accounts and order tracking

What I do

Websites, online stores and WhatsApp chatbots.

01See service

Web design

Sites, landing pages and corporate web. Fast, solid and built to grow with you. From $850,000 COP.

  • Landing
  • Corporate
  • Redesign
  • 5 days
Web design
02See service

Online stores

Catalogue with stock control, online payments, shipping quotes and customer accounts. The store is yours: you rent the platform from no one.

  • Catalogue
  • Payments
  • Shipping
  • Inventory
Online stores
03See service

WhatsApp chatbot

Your number answers on its own: captures leads, books appointments and hands over to a person when it gets complicated. I'm a Meta-verified provider, so I make the connection myself.

  • Meta verified
  • Direct connection
  • Booking
  • Human handover
WhatsApp chatbot
04See service

SEO

So they find you when they search for what you sell. Nobody guarantees first place: I guarantee the work and the report. Audit from $390,000, monthly plan from $650,000 COP.

  • Audit
  • Local SEO
  • Content
  • Monthly report
SEO
05See service

Custom software

Web apps, internal systems and platforms built to fit, not forced into a template. Priced by scope.

  • Web apps
  • Internal systems
  • Integrations
  • By scope
Custom software
06

Maintenance

I don't vanish on delivery. Hosting, support and continuous improvements. Plus Meta token monitoring: if one expires or a template is rejected, the chatbot stops replying without warning.

  • Hosting
  • Support
  • Monitoring
  • Improvements

Not sure where to start?

A free 20-minute call. I'll tell you straight whether I can help —and how.

Projects

Websites already live and working.

These aren't mockups or templates. Open any of them and check.

In production

With their own domain and live. Tap any of them and check.

Studio projects

Sites I designed and built in full for real businesses in the region, on my own initiative. Each one is finished.

How I work

How I build your site: a process that puts you at ease.

  1. Step 01

    I understand your project

    Before designing or coding, I listen. We define together what you need and why, and I tell you straight if what you're asking for is what suits you.

    • 20-min call
    • Scope in writing
    • Price range
  2. Step 02

    I design the interface

    Screens and experience that look like a big brand —and thought through from day one for how they'll be built, so nothing in the design falls apart in code.

    • Real screens
    • Review with you
    • No templates
  3. Step 03

    I build it to fit

    I code your site or software solid, fast and built to last. No bought templates, no builders you can't touch afterwards.

    • My own code
    • Genuinely fast
    • Ready to grow
  4. Step 04

    I launch and stay

    I publish, document everything and sit you down to run it until you can do it without asking me. Then I stay with support and improvements.

    • Domain and email
    • I show you how
    • Support after

Who it's for

Three ways to get here, and all three end the same way.

  • Peluquería Marcopolo — site I designed and built

    Small business

    01 / 03

    Businesses that need a serious site

    Your business works, but when someone looks you up they find a profile with no prices and no hours. A site that answers that while you work.

    See web design
  • Bloomrose — online store I designed and built

    Commerce

    02 / 03

    Businesses that want to sell online

    You sell through Instagram and lose orders in the DMs. A catalogue with inventory, payments and shipping, and the store in your name —not rented.

    See online stores
  • HalcónOS — sales CRM I designed and built

    Software

    03 / 03

    Companies that need custom software

    There's a process eating your day and living in spreadsheets. A system built for that process, not a template you have to bend to.

    See custom software

Luis Jaller

Web designer and developer

Who's behind this

Who builds your site: Luis Jaller

No account managers, no email chains. You talk to me, and the person who designs and writes the code is me. That has a limit —I don't take twenty projects at once— and an advantage: nothing gets lost between what you ask for and what gets built.

years building product
3+
projects in production
11+
hours to reply
<24

What they say

It's not me saying it. It's them.

Public LinkedIn recommendations, written by people I worked with. Each one links to their profile: don't take my word for it, check it.

Luis has been working with me on InvitiApp, and he has been fantastic. He has helped with AWS infrastructure, full-stack development using Next.js, testing, identifying database performance improvements, and contributing valuable product ideas. Most importantly, he genuinely cares about the product. Thank you, Luis, for all your great work on InvitiApp!

David Adrian Uribe Soto

Software Engineer · lo supervisó directamente en InvitiApp

Verify on LinkedIn
I had the chance to work with Luis, and honestly, he's one of those people who just makes teamwork easy. He's a very solid developer, especially on the backend, and it really shows how strong his command is of the Node.js and TypeScript ecosystem. Beyond his technical skills, what I appreciate the most is how intentional he is about doing things right. He's always thinking about scalability, automation, and how to improve the team's workflow. His experience with tools like Docker, Terraform, and AWS brings a lot of structure and reliability to everything he works on. On top of that, he's responsible, proactive, and always willing to help or bring in ideas that truly make an impact. Overall, he's a great professional and an even better teammate. I definitely recommend him 🙌

Justin Castro Perez

Systems Engineer · trabajaron juntos en varias empresas

Verify on LinkedIn

FAQ

Frequent questions about building your site.

Another question? Write to me

Because coordinating two people who don't talk to each other costs more and takes longer. I design thinking about how it will be built, and I build respecting the design. Less rework, fewer people cc'd.

Book

Twenty minutes and you leave knowing what you need.

Free and with no strings. If what you need isn't something I do, I'll tell you who does.

  • You talk to me

    There's no account executive. Whoever takes the call is the one who writes the code.

  • You leave with a number

    A real price range and timeline, said on the call, not in a proposal eight days later.

  • Over Google Meet

    The invite hits your inbox the moment you confirm. Nothing to install.

Book your call

A free 20-minute call over Google Meet. Tell me what you need.

Step 1 of 2

I reply in under 24 h

No strings attached. You'll get the Google Meet invite in your inbox.